As-Map is a forward-thinking company revolutionizing the construction world. Using AI and mixed reality, their software brings profound clarity to each stage of a project's life. They bridge the gap between concept and execution, with an emphasis on clear communication each step of the way.
Our objective was to align As-Map’s branding with their core values of innovation, productivity, and reliability. Through in-depth industry research, we charted a strategic path to set their brand apart.
The logo was designed to be slick, with its isometric edges reflecting the profile of a building and subtly referencing the 3D visualization capabilities of their software.
As-Map's deep blue color establishes a foundation of trust and professionalism, while also distinguishing itself as a striking choice within the design-build industry. The clean and sophisticated typeface further enhances the brand’s modern identity. Combined, these visual elements create a cohesive and effective brand presence.
Beginning with sketches on a napkin, we finished the project with a fully customized website for As-Map built from the ground up. By working closely with their team, we ensured every detail was tailored to their goals. Since its launch, the redesigned website has driven a 35% increase in site traffic and a 28% boost in user conversion rates.